1 November 2010
Abchurch to assist the ABA strengthen Lebanese and UK ties
Abchurch Communications has partnered with the Arab Bankers Association (“ABA”) to promote the Lebanese Banking event taking place on 10 November 2010 in London. In recent years, Lebanon has enjoyed positive transformation in its banking industry, coming through the recession relatively unscathed and now focused on reclaiming its position as the key Middle Eastern banking hub. A tighter regulatory regime together with a growing number of banks has led to the Lebanese banking industry leading the fast growth Lebanese economy.
With 66 independent banks and a population of just over 4 million people, the banking sector in Lebanon currently employs 20,000 individuals in 780 branches and manages the equivalent of US$90 billion in assets nationwide1.
To mark this fast growth transformation, the ABA is hosting an event in London to showcase the Lebanese banking community and its strategic expansion into Europe, MENA and beyond. Abchurch will help the ABA generate publicity before and after the event as well handling the co-ordination of all the communications and media outreach at the event.
Eminent speakers including Riad Salame, Governor of the Central Bank of Lebanon, Angela Knight CBE, Chief Executive, British Bankers' Association and Dr. Joseph Torbey, chairman of the Association of Banks in Lebanon, will discuss how Lebanon’s financial strength and future expansion goals highlight the investment potential available in Lebanon’s national banking industry. They will also present an opportunity to UK banks for reciprocal investment and strengthened ties.
1. The Arab-British Trade Directory 2010, Arab-British Chamber of Commerce